仝卓担任旁氏“品牌挚友”声入人心男团价值彰显
时间:2019-09-27 15:02:00阅读:66818次来源:木瓜影院 - 声入人心
- 状态:连载中待更新
- 类型:真人秀 音乐
- 主持:刘宪华 尚雯婕 廖昌永 何炅 王晰 周深 纯享 郑云龙
- 年代:2018 / 大陆 / 湖南卫视
- 导演:湖南卫视
- 国家/地区:大陆
- 时长:每期0分钟
- 语言/字幕:汉语普通话
- 首播时间:2018-11-02
- 首播/卫视:湖南卫视
- 更新时间:2023-11-18 09:07:00
- 详细介绍:《声入人心》是湖南卫视重磅打造的全新音乐类节目,四季度周五黄金档播出。以古典音乐为立足点,演唱成员通过不同形态的重唱演绎方式来诠释高雅音乐和…
近日,知名护肤品牌旁氏POND'S通过官方微博宣布,优质新人仝卓担任该品牌新任“品牌挚友”,吸引大批网友关注。
9月25日,旁氏POND'S官方微博率先发布一则悬念视频,视频中一位身着白色西服套装的神秘人弹奏一曲轻快悦耳的钢琴旋律,并配以画外音“有位先生想要送给大家一份‘水光卓卓’的惊喜”,主人公身份引发网友重重好奇。通过关键词“卓卓”和神秘人温柔醇厚的声音特质等线索,网友成功推测旁氏“品牌挚友”将由声入人心男团成员仝卓担任,新奇活动引领话题热度。
旁氏“品牌挚友”上线!
仝卓实力诠释“光芒人生”
2018年,仝卓以演唱成员的身份参加湖南卫视原创新形态声乐演唱节目《声入人心》,以声动人拿到了“最终首席”。在节目中大放异彩后,他也开始走进了大众视野。人如其声,被誉为“美声小王子”的仝卓声音低沉令人迷恋,温柔却蕴含力量;他的为人如水般透彻柔和,却也有着滴水穿石的坚定。仝卓凭借自己的努力和坚韧向观众证明,每个人都能在属于自己的舞台上发光发亮,这一点也完美契合了旁氏产品“声如水,自发光”的理念。
在公认的实力歌手身份之外,仝卓在电影、综艺等领域也多有涉猎,亮眼表现不断。正在热播的真人秀《中餐厅3》中,仝卓的表现就圈粉无数,不仅暖心为前辈分担,也展现了过人的音乐才华,令人印象深刻。不满足于现状努力提升自我寻求突破,这是他一直以来的信念与追求。此次仝卓担任旁氏“品牌挚友”,他所代言的旁氏“水光瓶”所传达出“突破单一补水局限,水+光+弹多效合一”的理念,与仝卓希望传递的价值与人生态度高度吻合。
声入人心男团解锁新代言
“以声动人”商业价值再攀升
出道至今,声入人心男团成员凭借出色的实力和人气,成为一系列知名品牌的代言人。蔡程昱成为“李宁青春体验官”,张超获得“英国Lougge眼镜品牌”的青睐,蔡程昱、鞠红川、高天鹤、仝卓担任“特仑苏更好唱享官”等等。随着仝卓担任旁氏“品牌挚友”,声入人心男团再次斩获知名品牌,证明他们过硬的业务能力和优秀品质不仅得到了观众的喜爱,其品牌价值也收获了品牌方们的认可。
品牌在选择艺人进行商业合作时,需考量社会形象、带货能力、大众好感度等诸多要素,而声入人心男团成员出道以来,不仅音乐才能尽显,且作为青年力量积极承担社会责任而备受观众喜爱,占据了流量与口碑的双重优势,既保证品牌获得更大的关注,又传递了品牌独特的价值内涵,实现了声量与销量的双赢。他们对生活、事业永远保持活力与干劲,利用自身优势承担社会责任传递正能量的同时,其品牌资源增长势头也更加强劲。“美声男团”在自身实力和优质的表现力使其自身的商业价值和带货能力稳步提升,在自己的舞台上发光发亮。
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